Saudi Arabia will allow women to drive from Sunday (June 24), ending the world's only ban on female motorists.
Overturning the decades-long ban is part of Crown Prince Mohammed bin Salman's reform drive to modernise the conservative petrostate.
Potentially thousands of female drivers are set to take the wheel on Sunday, a long-awaited rite of passage for women in the kingdom that many say could usher in a new era of social mobility.
Some three million women in Saudi Arabia could receive licences and actively begin driving by 2020, according to consultancy firm PricewaterhouseCoopers.
A handful of female driving schools have cropped up in cities like Riyadh and Jeddah, training women to drive cars and also Harley Davidson motorbikes - scenes that were unimaginable even a year ago.
Many Saudi women have declared plans on social media to drive their mothers for coffee or ice cream as soon as the ban ends on Sunday, a mundane experience elsewhere in the world but a dazzling novelty in the desert kingdom.
For many women the move should prove transformative, freeing them from their dependence on private chauffeurs or male relatives and resulting in big family savings.
The kingdom earlier this month began issuing its first driving licences to women in decades, with some swapping their foreign permits for Saudi ones after undergoing a practical test.