THA team to promote tourism in Germany

To­ba­go House of As­sem­bly Chief Sec­re­tary Kelvin Charles and Sec­re­tary for Tourism, Cul­ture and Trans­porta­tion Na­dine Stew­art-Phillips left for Ger­many yes­ter­day to at­tend the In­ter­na­tionale Touris­mus-Borse (ITB) in Berlin, Ger­many.

Charles and Stew­art-Phillips will lead the team to the tourism con­fer­ence, along­side To­ba­go Tourism Agency CEO Louis Lewis and oth­er rep­re­sen­ta­tives from the Di­vi­sion of Tourism, Cul­ture and Trans­porta­tion and the To­ba­go Tourism Agency Ltd.

A news re­lease is­sued by the THA yes­ter­day said the ITB con­fer­ence was the world’s lead­ing trav­el tourism trade show and presents a re­mark­able op­por­tu­ni­ty for the pro­mo­tion of des­ti­na­tion To­ba­go to the Ger­man and as­so­ci­at­ed mar­kets, name­ly Aus­tria and Switzer­land, which rep­re­sent more than 15 per cent of To­ba­go’s in­ter­na­tion­al pas­sen­ger ar­rivals.

Sim­i­lar to the World Trav­el Mar­ket tourism trade show in Eng­land in No­vem­ber 2018, the team from To­ba­go will al­so be launch­ing the new To­ba­go brand­ing, To­ba­go Be­yond Or­di­nary, at the ITB in an ef­fort to in­crease the is­land’s mar­ket share in the Eu­ro­pean mar­ket.

Deputy Chief Sec­re­tary Joel Jack will act in Charles' ab­sence.

Reporter: Casandra Thompson-Forbes

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